Macquarie Media’s early enthusiasm for our retirement radio show featuring The Donaldson Sisters has been rewarded by expanding it to three cities.
Commencing Sunday 12 Feb they will be heard from 4pm to 5pm on 2UE in Sydney, AM1278 in Melbourne and AM882 in Brisbane. All stations are now known as ‘Talking Lifestyle’, targeting the 50+ positive living market.
Our new program is called “Older Wiser Happier with The Donaldson Sisters”. Similar to our newsletter, we discuss the adult issues around ageing with an emphasis on care and downsizing to retirement accommodation.
Annie and Jill Donaldson are sisters and both work part-time in the care sector and have been carers themselves.
The audience across three stations is 506,000 weekly listeners with 84% aged 45+. 2UE is now the number one station in Sydney on weekends.
Individual cities are available for sponsorship and advertising – contact Adrian Burrell on 02 9555 9576 or [email protected].